BUY BLACK Catalog • Spring 2025 • No 1
BUY BLACK Catalog • Spring 2025 • No 1
A: Complete our simple application form here. The process takes approximately 15 minutes and requires basic information about your brand, products, and online presence.
A: Yes, applications for the Spring 2025 Premiere Edition close on March 31, 2025 for publication and distribution in April 2025. We recommend applying early as spots are limited to 20 premium brands.
A: We're seeking established Black-owned direct-to-consumer brands with unique products, compelling stories, and existing e-commerce capabilities (WooCommerce, Shopify, etc). Brands must be based in the United States.
A: Our selection committee reviews applications based on product quality, brand story, existing online presence, and category fit within the catalog. We aim to feature a diverse range of products across different categories.
A: The cost is absolutely free for first edition.
A: No. Unlike marketplaces or retail partnerships, we don't take any percentage of your sales. You keep 100% of all revenue from catalog-driven purchases.
A: Featured brands commit to maintaining active product pages for items showcased in the catalog and honoring any promotional codes for the duration specified (typically 90 days from catalog distribution).
A: We utilize existing high-quality images from your website and online presence. If you have specific images you'd prefer us to use, you can submit them during the application process.
A: Yes, all brands receive a digital proof of their two-page spread for approval before the catalog goes to print.
A: We allow one round of reasonable revisions to your spread. Major redesigns may incur additional fees.
A: We handle all aspects of catalog creation including:
A: Each product featured receives a unique QR code that directs consumers directly to your product page. These codes are trackable, allowing you to measure catalog-driven traffic.
A: VDP allows us to personalize elements of the catalog for each recipient, including welcome messages and promotional codes, increasing engagement and conversion rates.
A: Unlike many publishers who outsource printing, ZITNALTA™ Studio handles 100% of production in-house at our Monadnock Building facility in Chicago. We maintain complete control over quality and timeline from design to delivery.
A: We use professional-grade digital printing equipment, specifically a Konica Minolta AccurioPrint C3070L equipped with an integrated Booklet Maker. This advanced system ensures premium color reproduction, sharp image quality, and consistent results across every catalog.
A: Each catalog is professionally saddle-stitched and trimmed to precise dimensions using our Spiral Binding Triumph 4850 paper cutter. This creates a clean, professional finish with pages that lay flat when opened, enhancing the reading experience.
A: By controlling the entire production process under one roof, we maintain exacting quality standards at every step. This vertical integration allows us to make real-time adjustments, conduct rigorous quality inspections, and ensure each catalog meets our premium specifications before mailing.
A: ZITNALTA™ Studio is an registered USPS Mail Service Provider (MSP) with our own USPS Marketing Mail Permit. This mailing designation requires meeting strict operational standards and compliance with postal regulations.
A: Every edition of the BUY BLACK Catalog must be reviewed and approved by a USPS Mailpiece Design Analyst (MDA) before distribution. This professional evaluation ensures our catalogs meet all postal requirements for efficient processing and reliable delivery.
A: We adhere to comprehensive USPS Marketing Mail guidelines including proper address formatting, barcode placement, mail preparation, and sortation requirements. Our mailings include Intelligent Mail barcodes (IMb) for enhanced tracking and delivery reporting.
A: As a registered Mail Service Provider, we operate under USPS oversight, ensuring trustworthy handling of your information and reliable delivery of your catalog. These credentials represent years of compliance history and professional mailing expertise.
A: The Spring 2025 Premiere Edition will have an initial print run of 1,000 - 5,000 catalogs distributed to conscious consumers throughout the USA who want to support Black-owned brands.
A: We use AI-driven targeting to identify consumers most likely to support Black-owned brands based on shopping behavior, interests, and demographics. Alternatively, a request can be made at our website to receive a free print edition of the catalog by completing the request form here.
A: Each brand receives unique tracking codes and QR codes to measure traffic and conversions. We also provide a post-campaign performance report.
A: The Spring 2025 Premiere Edition is scheduled for distribution on April 18, 2025.
A: The BUY BLACK Catalog is printed on premium 80lb white glossy stock that balances exceptional image quality with environmental considerations. Our paper is sourced from responsibly managed forests.
A: Yes, our variable data printing (VDP) approach is inherently sustainable because we only print catalogs for confirmed recipients. Unlike traditional offset printing that produces massive quantities of "just-in-case" catalogs (many of which go unused and discarded), our on-demand production eliminates this waste completely. Additionally, our in-house production minimizes transportation emissions, and we optimize mailing routes to reduce carbon footprint. We also utilize energy-efficient printing technology and recycle all paper waste from the trimming process.
A: Yes, both the catalog and our clear transparent USPS-approved envelopes are recyclable. We encourage recipients to recycle the catalog after use or pass it along to friends and family.
A: The Spring 2025 Premiere Edition is scheduled for distribution on April 18, 2025.
A: Our Premiere Edition focuses on establishing a strong foundation with proven direct-mail techniques. The Summer 2025 Edition will build on this success by introducing these advanced technologies.
A: Yes! Brands featured in our Premiere Edition will receive early application access, preferred placement options, and special consideration for the Summer 2025 Edition with AR and PURL integration.
A: Join our brand newsletter to receive updates, case studies, and early access to Summer 2025 Edition applications. Sign up now!
Contact our brand support team directly at support@buyblackcatalog.com or call +1 854-CATALOG (1-854-228-2564) during business hours.
🔥 Only 20 Spots Available! 🔥